
Advertising for Real Estate: Beyond the Basics
Advertising for real estate today means more than basic online listings and traditional print ads. The agents who win in competitive markets use sophisticated digital strategies, smart targeting, and data to get better results. Here’s what actually works.
Most real estate agents stick to the same old marketing playbook: post on social media, hope for referrals, maybe buy some Facebook ads. But the top performers are doing something different. They’re using advanced tactics that turn marketing budgets into predictable lead generation machines.
At 23 Window Media, we work with luxury real estate agents who need more than cookie-cutter marketing. We’ve seen which strategies actually move the needle and which ones just drain your budget. Here’s what we’ve learned.